Privacy Choices

Can I choose how marketing uses my data?

Marketing and personalised advertising are choices you control. With your consent, we may send marketing by e-mail, text message, phone, website or app notification. We may also tailor offers, promotions and advertising to your gaming history, preferences and online behaviour, measure marketing effectiveness, and administer competitions, tournaments, rewards and loyalty activities.

You may refuse consent or withdraw it at any time. Withdrawal does not make earlier processing unlawful, but it stops us from relying on that consent for future activity. You may also object specifically to direct marketing or to processing based on legitimate interests.

What information do we collect?

Information you give us can include your full name, date of birth, gender, country, address and zip code, e-mail address, phone number, username and social security number. Registration also provides us with your IP address and location data.

For age, identity, due diligence and financial checks, we may ask for an identity card, driving licence or passport number, proof of address, source of wealth or funds, financial statements and payment ownership records. Financial information may include bank identification, account details, payment-system details and other identifiers needed to process deposits and withdrawals or meet verification obligations.

Some information arrives automatically. This includes your IP address, operating system, device identifiers, general location, session dates and times, pages viewed, links used, searches, advertising clicks, social sharing and the time spent in a session. Cookies and similar tools may collect part of this activity.

We may receive data from public and government databases, social media, online or printed media, financial and credit institutions, fraud-prevention services and public authorities. Information you make public or connect through another account may also reach us. From the information available, we may infer interests or game preferences, such as from the pages you view and games you play.

Why may we use it?

Some processing is needed to enter into or perform our agreement with you. That includes creating and supporting your account, delivering services, processing transactions, answering requests and communicating about our obligations.

Legal obligations may require us to verify your age and identity, identify your location and the rules that apply, perform due diligence, prevent money laundering, terrorist financing and fraud, manage responsible-gambling risk, maintain network and information security, respond to court orders or other legal processes, make required reports and handle requests about your data rights.

We may rely on legitimate interests when those interests are not outweighed by your rights and freedoms. Uses in this group include protecting systems and intellectual property, keeping services technically available, preventing cheating and unauthorised tools, investigating unusual activity, defending legal claims, managing our relationship with you, improving services, conducting research and analytics, and segmenting customers to identify risk or potentially harmful behaviour. We may also use gaming behaviour to recommend games or features you may enjoy.

Consent supports the marketing, targeted advertising, personalised offers and promotional activities described above. A processing activity may have more than one applicable legal ground.

Who may receive my data?

Access inside our business may be given to authorised employees, contractors, agents, joint controllers, affiliates, subsidiaries and brands operated within the same group. Information may also be shared with payment providers and financial institutions. This can include identity, contact and location details, as well as verification documents they need for their own legal obligations.

Other recipients may include customer-support, e-mail, text-message, voice, technology and cloud-hosting providers, marketing partners, game providers, analytics and data-aggregation services, and fraud-prevention agencies. Law-enforcement bodies and regulatory or licensing authorities may receive data where required.

If our business is involved in a merger, financing, acquisition, bankruptcy, dissolution, transfer or sale, relevant third parties may receive personal data as part of that process. A new owner may use it only under this privacy notice unless you consent to a different use.

When you submit a complaint, review or query about us to an external forum, review service or dispute body, we may respond there. We disclose only data proportionate and necessary to identify the account, investigate the issue and provide factual context. We do not initiate this type of disclosure unless you or someone acting for you has made the submission or public allegation.

Data may be processed outside the European Union or European Economic Area. For those transfers, we use recognised safeguards such as a destination accepted as providing adequate protection, approved contractual clauses or another legally recognised mechanism.

How long do we keep it?

We retain personal data while you have an account and for the purposes described here. A longer period may apply when legal or regulatory duties, including anti-money-laundering requirements, require it or when a continuing business need remains. After account closure, when neither legal nor business grounds require retention, the data is deleted or anonymised so it can no longer be linked to you.

What rights can I use?

Depending on the circumstances, you may ask us to provide access to your personal data and explain how it is processed. You may request correction of inaccurate or incomplete information, or deletion once we no longer have a strong legal or business need to keep using it.

You may also ask us to restrict processing, have your data handed over to another provider in a common electronic format that machines can read, or object to processing based on legitimate interests or direct marketing. You can withdraw consent without affecting processing already carried out lawfully. You may lodge a complaint with a supervisory authority in the relevant place of residence, work or alleged infringement.

Send a rights request or privacy question to [email protected]. We may need enough information to identify you and deal with the request.

How is the information handled?

We use administrative, technical and physical measures intended to protect personal data from unauthorised access, loss, misuse, alteration or disclosure. No internet transmission or storage system is completely secure, so absolute security cannot be guaranteed.

Cookies, tags, pixels and web beacons may support service operation and help us understand use. Non-essential cookies require consent, while strictly necessary cookies do not. Your cookie choices can be managed separately through the available cookie controls.